Tuesday, March 23, 2010

"ezree"

Here’s an interesting tidbit: ESRI employees received an email from corporate last week regarding the pronunciation of ESRI. We will now be calling ourselves “ezree” instead of E-S-R-I to ensure “consistent name recognition around the world”. This makes sense as most non-ESRI employees know the industry’s leading GIS software company as “ezree”. Even I called it "ezree" prior to becoming an employee. Though now the pronunciation sort of makes me cringe. How do you feel about it?

8 comments:

  1. i agree. i like ezree.

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  2. Let's face it .. If I worked as a rocket scientist, I wouldn't be working at N-A-S-A ..

    I'd be working at: NASA : D True?

    Ezree is in, it's hip, it's cool ; )

    (chuck gurney)

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  3. That's funny, they held out for so long! As a former employee, I used to make a point of saying E-S-R-I right after a customer called it ezree, just to try to get them to realize we say E-S-R-I. I guess the customer is always right!

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  4. fyi, my organisation call you guys as "asree"

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  5. As a contractor now, I've regressed to saying Ezree. :)

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  6. I have always pronounced as 'ezree', even when ESRI consultants refered to as 'E-S-R-I'... always made me chuckle.

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  7. I've been using E-S-R-I since 1988. I always cringed when I've heard it called "ezree", "azree" or "ezruh". Now I feel like I'm puttin on airs to call you E-S-R-I, but dang it, I'm going to keep doing that until you change the name back, perhaps sometime in late 2057. I reckon that means I'm a crusty ol' curmudgeon, but there it is.

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